Event
Programmatic Trends Seminar 2019
20 February 2019
St Albans
Added 01-Jan-1970
Programmatic trading makes up 80% of all digital display advertising and that has been forecasted to increase to up to 95% by 2020 (Source: IAB / PwC 2017 Digital Adspend Study).
Programmatic advertising has, and continues to, completely transformed the advertising space with continuous developments in new technology. This seminar will cover the trends the industry is seeing in programmatic, what works, how it works, what needs to be considered when putting together a strategy, and the direction we expect this fascinating topic to go in the future.
